When approached by a prospec­tive client, a lot of the time the ques­tion is floated to me in one way or another, “why should I use a small studio?”, and I think the answer is quite clear. Smaller stu­dios not only save you money, but they give you the atten­tion and flex­i­bil­ity that folks need and deserve. In the end, the client is hap­pier because of this unique sit­u­a­tion, and we ben­e­fit from per­son­ally making sure each of our clients leave com­pletely satisfied.

Examining Costs

On aver­age, a (small to medium-​sized) web site designed, built, tested and deliv­ered should take some­where between 20 and 40 hours. This of course can vary wildly, but this is a pretty good esti­mate for most small to medium sized busi­nesses. I’m sure a rush job could be accom­plished in roughly half this time, but it’d be akin to taking your car to the mechanic and asking them to do the bare min­i­mum amount of work, and hurry up with it! You may be able to drive out of the shop, but God knows how long you’d last before the engine needs more work on it. In the end, you would pay much more to have the same amount of repairs done.

We charge a rate roughly 1/3 what a large design studio does, mainly because we lack the over­head that those places do. Because of that, not only are your costs lim­ited, but the atten­tion of the firm is squarely on you and your needs. If a project becomes larger in scope than orig­i­nally antic­i­pated, we can always hire extra folks to come in and help out (as we have exten­sive con­nec­tions to design­ers in the Atlanta and South­east­ern region in gen­eral), but you don’t have to assume that over­head regard­less of your needs.

Personal Touch

All to often, when you do busi­ness with a design firm, you first speak to some­one in sales. Once you show your­self to be a poten­tial client, a project man­ager or designer will come to the meet­ing to talk about the par­tic­u­lars of what your project entails. You will then usu­ally talk to a few design­ers, cre­ative direc­tors, or other project man­agers by the time it’s all said and done. How do you know if what you spoke to one person about was prop­erly relayed to another? Work­ing with a smaller com­pany ensures that, from start to finish, you are deal­ing with at most one or two folks. When you limit the number of times you have to repeat your­self, the less time we all spend on get­ting your needs taken care of.

It all just makes sense

If you’re look­ing to get a small-to-medium sized project taken of, don’t want to pay an extreme over­head just to do busi­ness with a design firm, and want the per­sonal atten­tion a small busi­ness can offer, then we hope that you keep Square­One Web Design in mind when you con­sider your next web design or redesign.